THE ASPINWALL STORY

Aspinwall was founded in June 2014 with one goal in mind: to produce the highest quality, mountain gear and apparel possible.
What started in a garage with a hundred bucks, has now become a recognizable gear and apparel brand in Montana and the region.
Now after ten years we have narrowed our focus on our true passion, building premium quality gear for the bowhunter. Aspinwall products are sold directly through our own storefront and website, and through Archery Pro Shops Only.

OUR STORY


Aspinwall was officially founded in June of 2014 by husband and wife team, Derek and Lucy Aspinwall, out of their garage in Billings, MT. From the beginning their desire has always been to create a premium quality apparel and performance gear brand owned and operated in the heart of Montana. For many years Aspinwall was dedicated to lifestyle apparel items mainly hats, tshirts and sweatshirts. The team at Aspinwall devoted its time to production in house in Billings Montana offering a wide range of screen printing, embroidery and sewing on hat patches. After years of building the lifestyle apparel side of the brand, Aspinwall has now narrowed its focus on the bowhunter, delivering technical products that enhance the archer's experience in the field.

Aspinwall started on $100 out of a garage in Billings, MT. The love for making great gear and apparel is what motivated Derek and the team to press through the hard early days of growing a brand. Furthering his quest to provide a quality product line, Derek began
to sample fabrics and materials of the highest quality, correspond with factories and ultimately design and customize the cut and fit of both lifestyle and technical items. Many great brands already existed but the passion was always there to make a good thing even better. This passion to produce top quality gear and the obsession with the outdoors is what continues to drive the brand today.

Our mission is to build the highest quality bowhunting gear and apparel possible. To elevate an already high gear standard in the bowhunting industry with innovative designs, unconventional thinking and a hunting simplified approach.

Aspinwall continues to produce high quality embellishments for all their lifestyle apparel items including screen printing, embroidery and sewing on of hat patches in house. Bringing these production elements under the Aspinwall roof offers Derek the opportunity to stand over the quality of every garment they produce. Aspinwall also offers a full range of those same services to the general public to customize their brand or project.

Along with in house production, the Aspinwall Team is constantly designing, sampling and building its own bowhunting products. The initial bowhunting gear line of products includes 8 different styles. Some of those styles are currently in production while others are being perfected in the background. Follow us on social or check back on our website frequently as new products are being released weekly.

MEET THE OWNERS

DEREK ASPINWALL - FOUNDER/CEO


Avid outdoor enthusiast and father to 4 daughters, Derek Aspinwall elected to start a mountain gear and apparel brand based out of Downtown Billings. Originating out of a dream he had, Aspinwall decided to gel his love for the outdoors and his passion for building a quality gear and apparel. Derek is heavily involved in the artistic design portion of the company that includes anything from new t-shirt art to design and development of new products not yet seen.

ABOUT HIM: "My wife, Lucy, and I love to spend ample time in the outdoors bow hunting, fishing, skiing, and hiking. I enjoy coaching my daughter's soccer teams and keeping up with their busy daily activities."

LUCY ASPINWALL - CFO

Lucy is the wife of Derek and co-owner of Aspinwall. She is a momprenuer with 4 kids 13, 10, 8, and 5. With her degree in finance from Creighton University, she has taken over as CFO.

ABOUT HER: "I grew up in Billings and graduated from Senior High in 2003 (Go Broncs!) I was a stay at home mom for 5 years until the Aspinwall adventure began in 2007. I love to bowhunt, camp and unplug with my family!"